OpenTripPlanner Visual Identity
This is the OpenTripPlanner logo in scalable vector format, with knockout transparency:
Here is a link to this SVG logo as a downloadable file. This is the raw SVG XML source code:
<?xml version="1.0" encoding="utf-8"?> <!DOCTYPE svg PUBLIC "-//W3C//DTD SVG 1.1//EN" "http://www.w3.org/Graphics/SVG/1.1/DTD/svg11.dtd"> <svg version="1.1" id="Layer_1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" width="512px" height="512px" viewBox="0 0 125.333 125.334" xml:space="preserve"> <path fill="#2179BF" d="M62.668,0C33.83,0,9.559,19.483,2.258,46l72.681-0.003c4.729-0.011,8.555-3.837,8.561-8.568 c-0.006-4.729-3.831-8.555-8.561-8.559c-4.731,0.004-8.557,3.83-8.564,8.559v4.592h-13.7v-4.592 c0-12.294,9.962-22.261,22.265-22.263c12.298,0.002,22.262,9.969,22.266,22.263c-0.003,12.3-9.968,22.264-22.266,22.271H0.074 C0.028,60.684,0,61.671,0,62.666c0,34.611,28.057,62.668,62.668,62.668c34.609,0,62.665-28.057,62.665-62.668 C125.333,28.057,97.277,0,62.668,0 M92.222,85.667v-3.473v-4.86l-47.058,0.003c-4.729,0.011-8.556,3.837-8.561,8.568 c0.005,4.728,3.831,8.555,8.561,8.559c4.731-0.004,8.558-3.831,8.565-8.559v-4.592h13.699v4.592 c0,12.294-9.961,22.261-22.265,22.263c-12.298-0.002-22.26-9.969-22.264-22.263c0.002-12.3,9.966-22.264,22.264-22.271h47.058V56.12 l21.712,14.775L92.222,85.667z"/> </svg>
This concept behind this logo design was "infinite roads". Besides the clear references to movement and wayfinding through a transportation network, it (somewhat subliminally) contains the letters O T and P. This design is more geometric and austere than our previous logo, which makes it readily recognizable in a crowd of small app icons, bookmarks, or favicons. It also channels the high modern logos and 1970s supergraphics that were the visual style of public transport for a generation.
The color of the logo in the RGB colorspace is
The name of the OpenTripPlanner project is written in CamelCase: capital letters at the beginning of each word, with no spaces between the words. For the logotype we do not strictly adhere to a standard typeface. The OTP website just uses the CSS declarations
font: 30pt helvetica, sans-serif; font-weight: bold;.
The OpenTripPlanner logo was created by Brooklyn-based cartographer and graphic designer Kate Chanba, who has also done extensive work on transit system maps.